And New Me is a digital application that connects individuals residing in European countries who postpone treatment due to high healthcare costs with affordable, yet expert clinics and surgeons in Turkey. The platform also handles all ancillary services for patients, including accommodation and travel. The company, which connects hundreds of doctors and clinics with thousands of patients, engaged with us in their third year of operation.

Their primary objectives were to expand within the countries where they had already generated market revenue, enter new countries, and conduct corresponding marketing campaigns. Navigating the fine line of health tourism, we executed several courageous campaigns for our client, significantly assisting them in establishing new market share.